About the project
Everyone in Iceland is familiar with the pink Bónus pig. The convenience store first opened its doors in 1989 and promised low prices for all, hence Bónus = Bonus. Quite the revolution in the grocery industry, well received by the Icelandic public.
The new website mostly used as an information tool regarding opening hours and store location is elegant in design and functionality. Do you need to do the shopping? Bónus is open until 18:30 tonight.